The paper for your term project is due this week. Your term project for this class is a 15 page marketing plan for the product or service that was approved in your week one proposal. It is to follow APA format and be of a quality graduate level. Don’t forget to use an appropriate amount of references for a paper of this length.Required Marketing plan Headings:Executive SummarySituation Analysis-Market Summary-Target MarketsMarketing Demographics-Geographics-Demographics-Behavioral factorsMarket NeedsMarket TrendsMarket GrowthSWOT AnalysisCompetitors AnalysisMarket Strategy-Marketing objectives-Financial objectives-Positioning strategyMarketing tactics-Product-Price-Distribution-Communication-ResearchFinancials-Break-Even Analysis-Sales Forecast-Marketing BudgetYou MUST upload assignment into the ASSIGNMENT page or attach as a Word document.Please name your assignment file as ‘lastnamefirstinitial-MKTG600-assignment#Course Objectives:Develop a Marketing Plan.Define the types of marketing research.Analyze potential pricing alternatives.Define channel strategyDesign a sales management plan.Define the process for bringing a new product or service to market.